bit.ly favicon

bit.ly

Category: Url Redirect

Scanned: Jun 25, 2026, 22:12 UTC · First seen: Apr 24, 2026 · Threat Engines: 1 / 91 · Times Scanned: 3
84 / 100 Trust Score Based on scan findings at the time of analysis
No Threats Found
0 - High Risk50 - Moderate100 - No Threats
Fresh scan recommended
Last scanned 76 days ago - security status may have changed since then.
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Screenshot of bit.ly Captured Jun 25, 2026
https://bit.ly
Screenshot of bit.ly
18 years
Extremely Popular - #103 Tranco rank (>100M monthly visitors)
Flagged by 1 of 91 engines
✓ Valid (TLS)
Bitly Inc
New York, United States
nginx
WordPress
67.199.248.11
Domain & WHOIS Information
Registrar Libyan Spider Network (int)
Registered May 17, 2008
Expires May 17, 2032
Name Servers ns-cloud-c3.googledomains.com
DNSSEC Unsigned
Hosting Bitly Inc
Reputation & Threat Check 91 security engines checked
1
1 of 91 engines flagged this website Flagged by 1 security vendor at the time of scanning
Not flagged Flagged
Flagged by 1 of 91 engines
Direct Threat Database Sources
View detailed engine results on VirusTotal
File Scan Summary Powered by Quttera Engine
41 files scanned
No threats
39
Low Risk
0
Medium Risk
2
High Risk
0
No threats Low Risk Medium Risk High Risk
bitly.com/logo.svg 809.5 KB Flagged: medium risk
/index Flagged: medium risk
bitly.com.http-redirect 71 B No threats
bitly.com/logomark.svg 5.9 KB No threats
bitly.com/# 327.7 KB No threats
cdn.cookielaw.org/scripttemplates/otSDKStub.js 26.0 KB No threats
cdn.optimizely.com/js/16488430484.js 472.9 KB No threats
bitly.com/pages/hi 176.5 KB No threats
bitly.com/pages/acceptable-use 112.4 KB No threats
bitly.com/pages/about 160.9 KB No threats
bitly.com/pages/pricing 202.0 KB No threats
bitly.com/pages/es 157.5 KB No threats
Show 29 more...
Quttera flagged medium risk files - is this your website?
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External Links & Domains
1151
External Links
1 Flagged
1
Iframes
Clean
65
Referenced Domains
1 Flagged
2
Flagged Resources
Detected
app.userevidence.comFlagged: Generic Suspicious Object
https://app.userevidence.com/sites/embed/bitly-customer-storiesFlagged: Generic Suspicious Object
https://app.userevidence.com/sites/embed/bitly-customer-storiesFlagged: Generic Suspicious Object
http://bit.ly/?lang%3DdeNot flagged
http://bit.ly/?lang%3DesNot flagged
http://bit.ly/?lang%3DfrNot flagged
http://bit.ly/?lang%3DitNot flagged
http://bit.ly/blog/Not flagged
http://bit.ly/blog/search/Not flagged
http://bit.ly/code-example.pngNot flagged
http://bit.ly/data/manifest/?is_workplace_mobile_pwa_dogfooding%3D0Not flagged
http://bit.ly/data:text/javascript%3Bbase64,cmVxdWlyZUxhenkoWyJTZXJ2ZXJKU1BheWxvYWRMaXN0ZW5lciJdLGZ1bmN0aW9uKG0pe20ucHJvY2VzcygpO30sbnVsbCwweDEwMCk%3DNot flagged
http://bit.ly/default/linksNot flagged
http://bit.ly/default/qrcodesNot flagged
http://bit.ly/en-usNot flagged
http://bit.ly/favicon.icoNot flagged
http://bit.ly/logo.svgNot flagged
Show 485 more...
Showing first 500 of 1151 entries.
app.userevidence.comFlagged: Generic Suspicious Object
adssettings.google.deNot flagged
advertisingweek.comNot flagged
apps.shopify.comNot flagged
bit.lyNot flagged
bitly.comNot flagged
bitly.isNot flagged
business.safety.googleNot flagged
cdn.cookielaw.orgNot flagged
cdn.optimizely.comNot flagged
cdn.partnerpage.ioNot flagged
code.jquery.comNot flagged
content.partnerpage.ioNot flagged
d1ayxb9ooonjts.cloudfront.netNot flagged
d3gribjq2zt3oj.cloudfront.netNot flagged
Show 50 more...
<iframe src%3D"https://www.googletagmanager.com/ns.html?id%3DGTM-MWZVBR2"height%3D"0" width%3D"0" style%3D"display:none%3Bvisibility:hidden">Not flagged
bit.ly Overview

Description of bit.ly

bit.ly appears to be the public website for Bitly, a widely known link-management and URL-shortening platform. The homepage and metadata describe services for creating short URLs, QR codes, and landing pages, along with analytics and campaign-management features for businesses and marketers.

Based on the page content, domain age, and hosting details, the site appears to be operated by Bitly Inc. It presents itself as a technology platform rather than a content destination, allowing users to generate and manage redirect links that point to other websites. Multiple web-classification sources also place it in technology, software, and web-hosting related categories.

Safety Assessment for bit.ly

The scan results are largely favorable at the time of this scan. Only 1 out of 91 security engines flagged the domain, while major threat-database checks and blacklist lookups were otherwise clean. The domain is also long-established, has a very high traffic rank, and the visible homepage matches a professional software service rather than a deceptive or low-effort site.

There were some low-confidence signals from a malware scan, which marked two items as suspicious and referenced an embedded third-party customer-story component as a generic suspicious object. On their own, generic heuristic findings like these do not necessarily indicate active malware, especially when they are not corroborated by broader blacklist or multi-engine consensus.

Because bit.ly is a URL-shortening service, individual shortened links created through the platform could still redirect users to third-party destinations of varying quality, even if the main website itself appears legitimate. Based on available scan data, no significant threats were detected at the time of this scan.

Technical Description

The domain uses a valid SSL/TLS certificate issued through Amazon infrastructure, with certificate validity extending to 2026-09-09. The site is served over nginx and appears to be hosted by Bitly Inc from an IP located in New York, United States. The nameserver setup spans cloud DNS providers, which is consistent with a mature production environment.

DNSSEC appears to be unsigned, which is not uncommon but means DNS responses may not benefit from that additional layer of authenticity protection. No content-malice blacklist hits were reported at the time of this scan, and the server-side setup otherwise appears consistent with an established technology platform.

HTTP Redirect Chain
302 https://bit.ly/
200 https://bitly.com/
Website Insights
#103
Tranco Rank
Extremely Popular
Visitors >100M/mo
Category: Url Redirect
Rank History (30 days)
May 18 Jun 24
24 cookies detected
Essential18
Analytics4
Advertising2
Social0
0 1st party cookies
24 3rd party (trackers)
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This report was generated automatically and is provided for informational purposes only. Results are based on a point-in-time scan and may contain false positives or incomplete data. This does not constitute a security audit or certification. No vendor in the market can guarantee a 100% detection rate. If you believe this report is inaccurate, please submit a dispute.

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